DESIGN & PRODUCT
Great products begin with better questions and evolve through better judgment.
Toronto —For two decades, I’ve built and grown design teams, developed leaders, and created environments where designers do their best work, influence strategy, and make a meaningful impact.
Across consumer products, enterprise SaaS, fintech, publishing, and AI, I’ve led teams through complex product challenges, always focused on making complicated systems feel simple.
Turn ambiguous problems into a clear product direction, connecting customer needs, business goals, and a compelling long-term vision.
Use information architecture, systems thinking, and strong product models to make complicated experiences feel clear, intuitive, and coherent.
Mentor designers and managers through thoughtful coaching, direct feedback, and the space to develop their own judgment and leadership style.
Build trusted partnerships across product, engineering, research, and leadership—facilitating difficult conversations, aligning competing priorities, and helping teams make confident decisions together.
Use AI-assisted prototyping to turn ideas into tangible experiences—testing user value, sharpening product direction, and accelerating decisions before engineering begins.
Strengthen the work through critique, storytelling, design principles, and better ways of working—helping teams move beyond the easy answer to the right one.
Technology continues to lower the cost of making.
The design process isn't becoming less important—
it's becoming more valuable. Research reveals truth. Exploration uncovers possibility. AI accelerates execution, but it doesn't replace informed intuition.
2025 – 2026
Meltwater
Led a distributed product design team across a complex global platform, establishing planning, critique, review, and cross-functional decision-making rhythms. Directed a company-wide information architecture initiative and used AI-assisted prototyping to accelerate alignment across product, research, and executive leadership.
2022 – 2024
Yelp
Directed Consumer Design across Growth, Contributions, Restaurants, and Innovation, leading managers and senior designers within a large multi-product organization. Strengthened operating rhythms, craft standards, and strategic accountability while partnering with executives to deliver experiences used by millions.
2021 – 2022
AppCentrica + Dye & Durham
Built the design practice and product direction for a new legal technology platform, creating the research, critique, and cross-functional structure needed to align fragmented products and teams. Coached designers while shaping the information architecture and end-to-end vision for a unified B2B workspace.
2019 – 2022
Sun Life
Guided a multidisciplinary design team through the transformation of a major client platform, introducing stronger critique practices, design-system governance, and closer partnership across product and technology. Developed designers while improving information architecture, service consistency, and the quality of digital support experiences.
Past work from startups, enterprise software, finance, media, and healthcare.
I’m always interested in thoughtful conversations, ambitious product problems, and people trying to make things better.
